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 FWLA Lunchtime Presentation:
Social Media and the Workplace – Employer Challenges with Networking Sites and Privacy

Date: Monday April 2, 2012
Time: Noon-12:30pm Lunch; 12:30-14:30 Presentation
Venue: Baker & McKenzie Tokyo Office, The Prudential Tower, 11th Floor
2-13-10 Nagatacho, Chiyoda-ku, Tokyo 100-0014
Google Map here: http://bit.ly/HgHzR8

RSVP requested by 12:00 noon on Friday March 30: fwla.events@gmail.com

In response to membership requests, we have put together a presentation during the lunch hour in hopes that those who find it difficult to attend the evening meetings may be able to attend this special lunch presentation.

We have invited Terese Connolly, Shima Roy, Lisa Stam, and Elizabeth Ticehurst of the Chicago, Toronto, Sydney and Tokyo offices of Baker & McKenzie to speak on social media in the workplace.  The explosive growth of social media such as Facebook, LinkedIn, Twitter and YouTube has created a variety of challenges for employers today.  Its use affects nearly every area of the employment relationship from hiring to discipline to termination and potential litigation.  What at first may seem to be a simple use issue, can quickly turn into a much larger business issue – proving to be a detriment to the company’s reputation and/or products.

Social Media also impacts the broader issues of employee privacy rights, causing employers to deal with problems arising out of the intermingling of employee personal and business information, which is particularly true in the context of mergers and acquisitions.  This briefing will provide an overview of the various pitfalls and issues for employers in dealing with social media, as well as practical recommendations for implementing policies and best practices, including the following topics:

·               Implications of regulating employee use of social media while at work
·               Managing employee use of social media sponsored by the employer
·               Addressing off-duty electronic postings by employees
·               Developing a social media policy
·               Use of information from social networking sites in employment decisions
·               Addressing and preventing breaches of confidentiality and leaks of company trade secrets through social media
·               Special employee data concerns in mergers and acquisitions
·               Data privacy and security issues